Wednesday, April 4, 2012

location: architectural reasearch project

discuss the "elevation approach" and the "prospective approach" as it relates to the architectural photography in the early 20th century


when photographing buildings their are many challenges to face. majority of these problems are to either to capture the image with composition and prospective to create a pleasing photograph. Or to portray the building as it is for its true authenticity or realism.


Architectural photograph was introduced in 1839 by William Talbot and JLM Gagurro. As architectureul buildings where quite large and took a while to photograph, two different styles architectural photography emerged. The "elevation approach" and the "prospective approach",


The elevation approach
thiapproach viewed photography as a emphasis, for the builders craftsmanship. Looking to capture the fine details, like a drawing.
The images where often taken from a elevation position from a close by structure (giving it the name the elevation approach). Photographs where taken from a raised position so they where able capture the structure centered at mid-height of the building. As this was the style of architectual drawing of this time. So essentially they where capturing flat images, trying to get as much detail as possible.


The prospective approach
This style had the Availability to capture the third dimension, so they where trying to show what the building looked like from our prospective. Normally the photographers shot from a corner view point. 
This approach supported the idea of creativity from the photographer. Later on in the years this style flourished, and more experimental ideas developed. 


 -Fascinatingly enough street level photography was found upon, it was seen as inaccurate and unprofessional. It wasn't until a few years later when Americas parliament buildings, such as the White House. Had to be shot at street prospective.   


conclusion

ž The “prospective approach”  was definitely the main style of architectural  photography that stuck and has improved.
žTo think how their developments and achievements are still used in this era. Like the idea of photographing other buildings from high location. In a sense to create a equal prospective. How some architectural  images are shot angled to create a sense of depth, or just show the whole scene. If it was for this movement, architectural photography wouldn't be where it is today.
žA quote From an article in 1934 by P. Morton Shand:
     "The two fields in which the spirit of our age has achieved its most definite manifestations are photography and architecture. Did modern photography beget modern architecture, or the converse?"




From an article in 1934 by P. Morton Shand:
"The two fields in which the spirit of our age has achieved its most definite manifestations are photography and architecture. Did modern photography beget modern architecture, or the converse?"




http://www.dptips-central.com/architectural-photography.html